Pittsburgh Penguins' star player, Sidney Crosby has been named team captain yesterday. He becomes the youngest team captain in NHL history at 19 years old and 8 months.
Last season, Crosby finished in first place for total points at his second full season in the NHL. He saved the Pittsburgh franchise from bankruptcy and is one of the sport's best ambassador. The league should focus their marketing around him even more from now on. The sport popularity is decreasing in the U.S. and a young talented man like this is essential for the NHL image and popularity. Add his exemplary attitude on and off the ice and you have the perfect man for the job.
Congratulations and best of luck Sidney!